Tribal Fusion: Automotive Channel

Visitors to our Automotive sites are:

	2.3 times more likely than the average Internet user to have spent $200 to $499 on auto supplies in last 6 months.
	2.2 times more likely than the average Internet user to have bought auto insurance online in last 6 months.
	2 times more likely than the average Internet user to have performed 75 to 99 online brokerage transactions.

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Times more likely than the average Internet user to have bought auto parts/supplies online in the last 6 months

		8.6 million monthly US visitors
		376 million monthly impressions

Source: comScore Media Metrix (US Only) March 2008 and comScore Plan Metrix (US Only) January 2008.