Tribal Fusion: Hispanic Channel

Visitors to our Hispanic sites are:

	1.9 times more likely than the average Internet user to have spent $1,000 to $2,499 online on computer equipment in the last 6 months.
	1.7 times more likely than the average Internet user to own a house valued $500,000 to $999,999.
	1.7 times more likely than the average Internet user to have bought consumer electronics online in the last 6 months.
	1.5 times more likely than the average Internet user to have bought vacation packages online in last 6 months.
	1.4 times more likely than the average Internet user to be Hispanic/Spanish in origin or descent.

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Numbers of visitors who are Hispanic/Spanish in origin or descent

		3.95 million monthly US visitors
		492.1 million monthly impressions

Source: comScore Media Metrix (US Only) March 2008 and comScore Plan Metrix (US Only) January 2008.