Tribal Fusion: Parenting Channel

Visitors to our Parenting Channel are:

	2.1 times more likely than the average Internet user to buy baby or kids' 2-12 clothing online.
	2 times more likely than the average Internet user to have used paid online photo printing/sharing services in last 6 months.
	1.7 times more likely than the average Internet user to purchase a new residence in the next 6 months.
	1.5 times more likely than the average Internet user to spend $500 to $999 online on personal electronics in last 6 months.

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Number of visitors with 2 or more children in the household

		7.8 million monthly US users
		383.7 million monthly impressions

Source: comScore Media Metrix (US Only) March 2008 and comScore Plan Metrix (US Only) January 2008.