| T R I B A L F U S I O N A C C O U N T S E T - U P I N S T R U C T I O N S |
| Set site-specific pricing |
| The pricing you set in your TF account refers to the gross CPM rate at which we can sell banners on your site to advertisers for site-specific campaigns. The default option is $10.00. In the event that there is not a site-specific campaign running, your inventory will be filled with lower paying category buys and run-of-network campaigns. Keep in mind when setting up the price that we share revenue 55/45, in your favor. Please provide gross CPMs. A sales rep may contact you directly in regard to this pricing information if they are pitching your site. This number is used as a reference, and rates may vary depending upon negotiations between the sales rep and the advertiser.
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