The success of the online advertising industry relies upon user participation and acceptance of online marketing methods. Because of this, Tribal Fusion holds user privacy policy concerns to the highest regard. We expect our publisher partners to do the same and thus require all our publishers to maintain a publically accessible, up-to-date and accurate user privacy policy for all sites running Tribal Fusion advertising.
A privacy policy is simply a statement to your visitors of how personal information is collected and used by your web property. Even if you do not collect personal information, you still need a privacy policy stating this.
Tribal Fusion does not require a specific format for your user privacy policy. We do request, however, that your privacy policy is both fair and accurate, and states that you run advertising on your site that involves the use of cookies to monitor their success. Tribal Fusion cookies do NOT collect personally identifiable information.
Click here to view the user privacy policy of Exponential Interactive, the parent company of Tribal Fusion.